I can say for sure that with using “Optima” we moved to an entirely new level of working!
With using Optima time of order taking is reduced, order form is printed (there is no need to draw or write anything by hand, everything happens automatically). In orders journal you can see on which stage is the order (waiting for ordered lenses, in a workshop, ready, issued). Transfer of goods considerably facilitate and speed, especially on a large scale, a product is scanned at the same time providing its reception or transferring, no need to write out the invoice, what led to a great loss of time (find a number on the temple , find a model in the list, mark, etc.). It provided a huge possibility of a mistake.
Discounts for customers are set automatically. The program provides several payment options: cash, non-cash, gift certificates.
Every seller can issue an order in his user account. It’s very easy to choose the right name in the list while taking an order. Also you can see statistics of sails and recognise who works better or worse.
Seller in the real time can always see the availability of goods in the stock or at another department.
If it’s necessary, you can easily find customer information about his purchases.
For every day you need to make just one report.
There are several different discount programs (cumulative discounts, promo for holidays, constant discounts (for a birthday, pensioners and others.).
It is worthy of note that you can send SMS and e-mail through the program. One thing you need is to refill the account. Also there is a possibility to find a necessary frame model, contact lenses with right diopters, accessories, etc., at the request of the client, and direct him to the appropriate department. While taking the order sellers from different departments can check stocks of all departments to see if there are required dioptres or frames and issue the order with a lens or frame from another department. “Transfers” function will allow to control movements of goods from one department to another.
One more common problem for optic stores is that client want to know order status. Now, with Optima, when client is calling it’s easy to find hin in client base by is surname or order number and monitor order status (ready, waiting fir lenses, in manufacturing process). And of course it’s important that you can know about all new features of the program non-stop with “News” section.