Execute orders

The automated ordering system speeds up orders execution in store, helps to avoid mistakes during orders registration and production. The system is very flexible and allows you to execute different orders (with prescription lenses from suppliers, lenses from the warehouse or from another store ant other specific cases).

After placing an order or making payment the system automatically prints out a check at the cash register and accompanying printed documents.

Work with gift certificates (Screenshot of the gift certificate usage)

The system allows store personnel to sell gift certificates and later use them for a full or partial orders payments.

Browse the orders journal and execute refunds (Screenshot of the orders journal and Screenshot of the returns journal)

Store employees have the orders journal with full details on goods, services, client, payments and the order status. The system provides various options for returns and cancellations.

Maintain a centralized clients base, issue discount cards (Screenshot of the customer information)

Every customer gets a discount card with an individual barcode. This card keeps track of his purchases and individual discounts. Once the customer data entered into the system, and the card issued, identification of the customer in the store is instantaneously by scanning the barcode from the card. It allows to improve the efficiency of salespeople and ophthalmologists with regular customers. In addition, the card is rollup and thus makes the client loyal to your company.

Instantly send and receive goods (Screenshot of the goods transfer)

Due to the individual barcodes, system eliminates errors in goods handling. In addition, the movement of goods is very fast – store personnel can not be distracted from customer service by goods registration.

Automatically print goods price tags (Screenshot of the price tag generation)

Store staff can instantly print price tags for incoming or revaluated goods. This reduces the time between the goods arrival at the store and its appearance in the shop window.

Get detailed information on goods (Screenshot of the good item information)

Each item has a unique barcode, with which you can find all the information about the item, including a complete description of the item and its current status, information about the supply in which he has been registered, information about transfers and revaluations he participated, and the order in which it was sold, or the writte-off, in which he was removed from the system.

Write-off goods (Screenshot of the write-off)

Goods write-off takes place only with the manager confirmation. For each write-off, you can specify the reason and employee responsible for the cancellation. This allows you to keep track of the rates of defects and doctors and salesmen errors.

Make an audit (Screenshot of the revision)

An audit can be carried around for a particular product category or product-specifically, such as a for particular brand. An audit does not require stopping the store. The system automatically creates all the necessary documents for accounting.

Produce “ready-made” glasses of lenses and frames (Screenshot of the ready-made glasses production)

Ready-made glasses, for example “reading glasses”, can provide additional revenue for optician, so the system allows to make them fromthe components, not only as a part of the order, but also for subsequent sale.

View a variety of analytical reports (Screenshot of the consolidated report)

The system provides off-the-shelf reports necessary to track the goods stock, movements (merchandise, book reports), the financial results and others. This allows store personnel to get rid of paperwork.


Maintain centralized clients base (Screenshot of the clientbase)

Centralized database enhances the quality of customer service, provides information about the client in any shop, enables to conduct market research through the customer base and automatically create customers mailings for advertising or information.

Maintain electronic registry of vision examination (Screenshot of the vision examination)

All the clients’ prescriptions are saved in the system and could be printed out with bar codes. Information from the prescription is available by scanning a barcode, that eliminates errors while copying data.

The system keeps track of lenses sold by prescriptions. This allows to build a salary system based on personal or team sales of lenses.

Ophthalmologists can see lenses stocks in their store, others stores or warehouses. They can filter the lenses stock with correct diopters, sort them by brand, wearing period, radius of curvature and other parameters. It helps to simplify and speed up the lenses selection and future sale.

Manage tasks calendar (Screenshot of the task management)

The system provides the reminders for pre-planned actions, including the tasks linked to the customer (for example, if a customer bought a pack of contact lenses for a month, then doctor can immediately create a reminder to call the client in a month). Tasks can be displayed with a list or calendar view.


Maintain automated stock system to:

Automated stock system helps to simplify goods registration, accounting of the goods movement and avoid mistakes.

Labeling goods with barcodes (Screenshot of the barcode generation)

Labeling goods with barcodes helps to avoid regrading and instantly add items to any document (transfer, order, write-off, etc.), that speeds up the processes and increases the employees efficiency.

Build reports of goods stock and movements(Screenshot of the goods stock report)

Smart pre-designed reports of the goods stock in warehouses and stores helps to optimize stock and goods distribution by stores.

Get detailed information on goods (Screenshot of the goods item information)

You can get all information about any goods itmem by its individual barcode – current location, status and price.
Make an audit (Screenshot of the audit)

Audit can be conducted by the specified goods category, such as a particular brand frames. An audit does not require stopping the store operations. All the necessary accounting documents for an audit are created automatically.


View smart management analytics

Variety of pre-designed reports helps management to get all metrics and KPIs specified for optical business in real time.

Reports help to track goods stock changes, average check for different goods categories, compare goods sales for several periods and other metrics related to goods.

Reports help management to keep track of changes in the number of orders, average check for different order types, to compare sales in different price ranges, view statistics of orders on day time, conversion of store visitors to orders and other metrics related to orders.

Reports help management to analyze sales by various parameters, view statistics for discounts and other metrics related to sales.

Manage price policy

Price list sets the rules for goods valuation. It helps to avoid mistakes and speeds up goods registration in the warehouse and prescription lenses sales and ordering from suppliers.

Management can revaluate certain goods items (such as devaluation of defective goods) and whole goods groups categories in certain store or in all stores. Store stuff can immediately print new price tags for revaluated goods and sell them with a new price.

Management can change the price list at any time. It will be immediately applied in all stores.

The system supports various types of discounts: manually added to the order (eg, discount for students), individual roll-up loyalty discounts(for example, 5% discount for customers whose orders exceeded the sum of 20 000 rubles), promotional rebates (for example, 10% discount for all Ray Ban sunglasses within the 10.04.2010 to 20.04.2010 period) and much more.

Process requests for prescription lenses (Screenshot of request for a lens)

The system allows management to track, edit, confirm and send the automatically created requests for prescription lenses to suppliers.

Manage goods write-offs (Screenshot of goods write off)

Employees can write-off goods, but the final write off confirmations is made by management, who can confirm a write-off partly or wholly or even cancel it.


Build reports by goods (Screenshot of goods reports)

Goods reports help to control the goods stock and track all the goods transactions – supplies, transfers, sales, write-offs and others.

Build reports by stores (Screenshot of store reports)

Reports by stores helps accountants to automatically build consolidated reports on stock and sales results for the stores within selected period.

Build reports for salary (Screenshot of salary reports)

Reports help to automatically calculate the salary of seles stuff, ophthalmologists and workshop workers in relation to the sales results of specified goods categories and services.
These reports help to create motivation system for employees based on their individual or team performance and which forces employees to sell certain goods (expensive, high-margin, exclusive, etc.)

Track operations journals

Journals helps accountants to monitor the company’s operations in real time.

Group of journals related to price policy allows accountants to track current price list for goods and services, revaluations made, finished and active discounts.

Group of journals related to goods helps accountants to track goods supplies, transfers and returns.

This group of journals helps accountants to track goods write-offs and creation of ready glasses.

Group of journals related to orders provides accountants detailed information about the customers’ orders and coresponding requests for prescription lenses to suppliers.

Make an audit (Screenshot of an audit)

An audit can be carried around for a particular product category or product-specifically, such as a for particular brand. An audit does not require stopping the store. The system automatically creates all the necessary documents for accounting.


Track semiproducts and produced lenses (Screenshot of manufacturing of the lens from semiproduct)

Track manufactured glasses(Screenshot of glasses manufacturing)

Automatic registration of services by the workshop provides information about the employee who produced each order.
This information helps to implement a salary system, based on individual performance of workshop employees and individual reject rate.


Organize customer phone calls (Screenshot of customer calls)

The system allows to filter customer base and keep track of calls to clients.

Respond to customer calls (Screenshot of orders journal of secretary)

Reports on goods and information of the orders status help the secretary to respond in an interactive way to customers’ requests.

Manage tasks calendar (Screenshot of review of the task)

The system provides the reminders for pre-planned actions, including the tasks linked to the customer (for example, if a customer bought a pack of contact lenses for a month, then doctor can immediately create a reminder to call the client in a month). Tasks can be displayed with a list or calendar view.


Manage system settings (Screenshot of application settings)

Administrator manages company departments – warehouses, stores and offices, manages user accounts and controls users access level. Administrator configurates the system in accordance with the company business processes.

Manage price tags settings (Screenshot of pace tag settings)

System allows to adjust the parameters of created labels with bar codes. For each goods type you can set the individual label configurations and specify the goods parameters set to be printed.

Edit directories (Screenshot of references editing)

System users input new information such as goods characteristics, prescription purposes, suppliers company names. This information is stored in the coresponding directories. The administrator can edit, delete, and add new values to the directories.